The Outcome— In collaboration with Ben, we started at the foundation by developing a brand ethos that truly captures who Garrafón is as a studio with three core values: expertise, intrigue, and activism. Every brand asset and design decision was made with these in mind.

Ben's website is a perfect blend of showing off his incredible work and knowledge in his field, a true care for the communities and environments he works in, and sparking curiosity in everyone that scrolls through.